DISTRIBUTION COMPANY RESEARCH
The distributor is responsible for making the movie available to the public through any means necessary, direct or indirect. The distribution companies produce the advertisement that creates awareness of the product whether it be through TV ads, posters, billboards, trailers or any other means.
Columbia Pictures
Columbia pictures are a massive distribution company who are responsible for manny films available today and are a well recognised and respected company. There video is very effected as a distribution video because it has a very epic and recognisable sound track that lets the audience know that they are very important and outstanding in the world of media. The subject of the video is positioned on the top of some steps in and amongst the clouds in the sky this is a clear representation of her power and the power of the distribution company. In our distribution company video we took inspiration from this and set it in space showing the audience that the film we are distributing will be universally known and the company is very powerful in the world of media. Columbia pictures uses very bright and positive colours such as white, yellow and blue, in ours we took inspiration from this and used very bright colours contrasted on a very dark background to make them stand out more and look more effective. Doing this sends out a very positive message towards the audience.
Lionsgate
We were heavily inspired by Lionsgate's video because it is set high up in space showing the audience how big and epic the company really is which is the message we wanted people to gain from our video. Lionsgate's video is a monochromic blue because the colour blue is supposed to be related to trust and loyalty which is what people expect from a distributor, to trust them to sell their move and distribute it to the most people they can. in our video we took a slightly different approach and focused on the colour purple which represents luxury and ambition to show the client that their move will be represented through a very high standard.Again the sound track to the video clip is very epic and outstanding but we chose not to use this because we wanted to keep the alien aspect of space and only used sounds that are present in space.
Lionsgate Horror
Lionsgate have a second distribution animation that is only shown with a horror film. In this they have limited there colour pallet to black and red, these two colours are often related to danger blood and even death which gives the audience a clear indication of what to expect when viewing the film. The sound track of the clip is very and creepy again portraying the film as a horror. In our distribution company video we chose to make it under no specific genre unlike Lionsgate because we believe some people may be mistaken by the video and assume it is a production company by mistake.
By George Percy
By George Percy